How Monk works

Monk studies the ads already winning in your market, then generates fresh ones in your brand. Here is the full flow.

1. You onboard your brand. The onboarding wizard collects your website, markets, competitors, engine, and ad copy language.
2. You fill in your Brand Kit. Monk needs your brand guidelines before it can generate. See Brand Kit.
3. Monk finds winning ads. It scans the Meta Ad Library for the best-performing ads from your competitors, and re-scans daily.
4. Monk ranks them. Ads are scored on signals like how long they have run and how wide their reach is.
5. Monk writes hooks. It drafts scroll-stopping ad copy tuned to your niche, in your chosen language.
6. Monk generates creatives. Your chosen engine turns the winners into new, on-brand images.
7. You review and approve. Keep what works, reject the rest. Monk learns from your choices.

Inside a brand

Open a brand workspace and you get a sidebar with everything for that brand:

• Competitor analysis for scraped ads and scan history. See Competitor analysis.
• Creation to generate ads in volume. See Create ads in volume.
• Model Knowledge for what Monk has learned. See Model Knowledge.
• Ad generation for generated ads, revisions, launched ads, and history.

What you need

• A brand website.
• Brand guidelines in your Brand Kit. Generation is blocked until these exist. See Brand Kit.
• A Meta ad account (read-only access, see Connect your Meta ad account).
• An ad generation engine (see Choose your ad engine).

Monk only ever reads your ad data. It never posts or spends on your account.

Related

• Get started
• Brand Kit
• Competitor analysis
• Create ads in volume